Exploring communication theory /
Floyd, Kory
Exploring communication theory / Kory Floyd [and three others]. - New York, NY : Routledge, c2017. - 403 pages : illustrations ; 26 cm.
Includes bibliographical references and index.
Making Sense of Communication --
Conceptualizing Communication Theory --
Communication Theory and Research --
Signs, Symbols, and Semantics --
Organizing and Sending Messages --
Explaining and Understanding Human Behavior --
Discourse and Change --
Communication in Developing Relationships --
Communication in Sustaining Relationships --
Processes of Persuasion --
Communication in Organizations --
Theories of Group and Family Communication.
Presents and explains theories from the epistemological perspectives of the researchers who use them. Rather than representing a specific theoretical paradigm (social scientific, interpretive, or critical), the author team presents the three major paradigms in one text, each writing in his or her area of expertise. Every theory is explained in a "native" voice, from a position of deep understanding and experience, improving clarity for readers. The text also provides insights on using communication theory to address real-life challenges.
9781138200159
COMMJNICATION PHILOSOPHY
P 90 .E97 2017
Exploring communication theory / Kory Floyd [and three others]. - New York, NY : Routledge, c2017. - 403 pages : illustrations ; 26 cm.
Includes bibliographical references and index.
Making Sense of Communication --
Conceptualizing Communication Theory --
Communication Theory and Research --
Signs, Symbols, and Semantics --
Organizing and Sending Messages --
Explaining and Understanding Human Behavior --
Discourse and Change --
Communication in Developing Relationships --
Communication in Sustaining Relationships --
Processes of Persuasion --
Communication in Organizations --
Theories of Group and Family Communication.
Presents and explains theories from the epistemological perspectives of the researchers who use them. Rather than representing a specific theoretical paradigm (social scientific, interpretive, or critical), the author team presents the three major paradigms in one text, each writing in his or her area of expertise. Every theory is explained in a "native" voice, from a position of deep understanding and experience, improving clarity for readers. The text also provides insights on using communication theory to address real-life challenges.
9781138200159
COMMJNICATION PHILOSOPHY
P 90 .E97 2017