Principles of marketing /
Paczkowski , Thomas J.
Principles of marketing / Thomas J. Paczkowski - 6th Edition - Englewood Cliffs, New Jersey : Prentice-Hall, c1994 - ix, 459 pages : illustrations ; 28 cm.
Section 1. Preface -- Section 2. Marketing research paper/project outline -- Section 3. Careers in marketing.
9780137189175
MARKETING
HF 5415.12.P6 .P32 1994
Principles of marketing / Thomas J. Paczkowski - 6th Edition - Englewood Cliffs, New Jersey : Prentice-Hall, c1994 - ix, 459 pages : illustrations ; 28 cm.
Section 1. Preface -- Section 2. Marketing research paper/project outline -- Section 3. Careers in marketing.
9780137189175
MARKETING
HF 5415.12.P6 .P32 1994